Recruiting the next wave of creative talent in the age of AI.
“How replaceable am I?” It’s a question many of us have probably grappled with recently.
Are we the last generation of human advertising creatives? Do we need to start thinking about second careers?
It’s hard to compete with something so much faster, cheaper and, at least lately, trendier. But what if AI isn’t replacing our jobs as much as filling the gaps due to a lack of human talent?
The more pressing issue plaguing the marketing industry might stem from the death of the humanities major rather than the rise of AI.
Humanities majors cover a series of interdisciplinary fields that study human society and culture, including art history, English literature, sociology and political science, among others. Iambic pentameter might seem tangential to advertising, but it has more of a tie-in than you might think.